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Lead List ROI Calculator

Find out exactly how much revenue you can expect from a local business lead list — before you buy.

Number of leads you'll get

City plan: 150 leads · State plan: 400 leads

Your outreach response rate (%)

Industry avg: 2-8% for cold email/calls

Close rate from responses (%)

Industry avg: 15-35%

Average deal value ($)

What you earn per new customer

Cost of lead list ($)

Responses

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New Customers

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Revenue

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ROI

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Real Example

A commercial cleaning company buys a list of 150 office buildings in Dallas for $79. They send 150 cold emails. 8 respond (5%). 2 become clients (25% close rate). Each client is worth $3,000/year. That's $6,000 revenue from a $79 investment — a 7,500% ROI.